Fact-based design - mbstudio
EcommerceWiki Week 2019 - Amsterdam
Fact-based design - mbstudioby Meike Mak
How to design products and services that work for your users.
Meike will explain the benefits of fact-based design: why you should study the needs of the people that are going to use your product or service. She will introduce UX research methods and techniques that enable you to uncover those needs. In addition she will talk about what works and what doesn't work in UX research.
Meike Mak is a design research and UX specialist with a background in industrial design and marketing. She loves to submerge in the experience of users and is a trainer in User Experience (UX) research and interview techniques. In 2016 she co-founded mbstudio, a no-nonsense UX bureau that designs solutions that feel logical for users. Meike is also co-organiser of UXinsight, the only UX research conference in the Netherlands.
07/17/2019 10:30 (Europe/Amsterdam)
UX & Optimization